Pinterest Turns 5
04 Apr 2015
Top 5 Facts and Trends of Pinterest
In only five years Pinterest has become the top visual search and bookmarking tool for millions of crafters, party planners, and home renovators.
On Pinterest’s 5th birthday we see the following interesting facts and exciting trends.
1. Personal Use
The main purpose of other social networks is to share what you did. Pinterest is a bit unique in that most Pinners primary purpose is to bookmark items for personal use such as inspiration for a wedding, birthday party or home design.
2. Global Presence
Pinterest is rapidly expanding with availability in 30+ languages and offices in 6 global locations.
3. Man Share Growth
Although the user base is predominantly female, use by men is on the rise.
4. Mobile Device Use
Interestingly, a whopping 80% of users pin and search on their mobile devices.
5. A New Way to Shop
With Rich Pins and Promoted Pins, brands have new ways to market to their customers. In fact, much of the content on Pinterest comes from brands.
Counting Candles on Pinterest
Like many others, we think Pinterest is the perfect way to discover ideas for birthday party planning. We have over 40 Boards and 3,800 Pins, spanning all types of party themes. Our 190k Monthly Viewers love our pins and the Pins keep coming!